Biophilia Initial Ideas

I designed floor stickers, billboards and sandwich boards to advertise 'voi enviroment'. I used aspects of their branding alongside a biophilic design using my own images of nature. I wanted to advertise the nature in Bristol and the meaning behind it, in attempt to support people struggling with their mental health.

For this brief I wanted to focus on a headline that might been seen as less important to ones linked to Covid-19 and BLM. I wanted to express the importance of fast fashion, sweat shops and landfill in the textiles industry. Through my designs I revealed how big online companies hide all this through their advertising

For my initial outcomes I looked into my housemates interiors, in particular how their personalities are reflected within them. I wanted to design some A1 posters to represent them through their symbolic interior objects and aesthetics, I did this by using a similar mixed media style to in my artist experimentation. 

Following on from my initial outcomes. After placing a questionnaire on social media I learnt that around 2/20 are getting outside on the daily basis during lockdown. This prompted experimentation with the barrier of inside/outside. I got inspiration from Tim Walker, Vivianne Sassen, John Stezaker and Naomie Goudal.

'Keeping Cool In Covid' is an illustrated book I produced which consists of different peoples ways of coping with their mental health during Covid. I wanted to use a playful and visual style for the serious matter, in attempt of normalising opening up about mental health issues.